A furnishings retailer poised at the brink of major expansion, with the goal of transforming from furniture company to household name. Our team crafted a strategy focused on the way Belo Home brings design possibilities within reach, and becomes the “space to inspire.” Belo offers consumers both the structure and spark needed to realize their unique creative visions. They provide the framework for customers to express their style—and the freedom to color outside the lines.

Role: Creative Director, Lead Designer | Team: Mark Westbrook, Matt Moses